What does “Sensational” mean?

This site is called ”Sensational Soft Skills” and yes, it is our intention that you find some sensational skills, tools and tips which will, in turn, make you more of a sensational communicator: It may, though, be of help to understand what the word ”sensational” implies?

Sensational has to do with our bodys’ senses, meaning the physical feelings and emotions (e-nergy in motion, perhaps?!) it experiences. The more we can learn and master addressing our senses, the more we have the possibility to arouse our listener’s feelings and hence, the more chance we will have to emotionally ”move” them into a desired action.

In our current society dominated by logic and intellect, this is no easy task. Since roughly the time of DesCartes and his famous ”I think, therefore I am” statement, western culture has been focusing on science and its ability to observe and measure something. Before we can truly believe that it is true we have to see it. Yet, for anyone of us that has cried during a movie or has been outraged by a news report, a political speech or by our own children, there may be more to life than science. Herein lies your opportunity!

First of all, how many presentations have you heard recently that actually and measurably ”moved” you and your body into physical action?
Now, compare that to the number that almost put you to sleep…
Consider also that it is estimated that over 6 billion USD were spent on the recent U.S. Presidential Election between Romney and Obama. Regardless of whether you voted or not, are a U.S. citizen or not, take a minute and reflect on how many talking points can you now remember from the campaign?
In fact, one of the major themes taken up by many journalists right after the polls closed was ”thank goodness its finally over!”

With all the money spent on graphics, speech writing, talking points, teleprompters, lighting, air time and computer software to track ”the mood” of the voters, could it be argued that the 6 billion spent was a colossal waste of money?

Granted there were lots of theatrics that stimulated the senses and especially the intellect, but how can we measure if there any real substance beneath all the glitter that measurably ”moved” people into action?

How about this: According to voting data there were many fewer votes cast this time than four years ago and those that were cast, at least the so called ”popular” vote of the individual, was fairly even. Not only that, the voters made sure that no one party came away with a clear majority in the house or senate either. In summary, nothing measurably changed other than less people were ”moved into action” to vote.

In this age of measurement, creating sensational communication demands that you employ more than your intellect and your good looks. It is now a widely accepted scientific fact that each and every cell in our bodies has both communication and memory capacity, not only within your own body, but also with those bodies around you. We are literally energy generators, broadcasting towers that communicate on many levels with others. For instance, a study was done some years ago at the University of Michigan where people were wired up to sensors and walked in front of a one-way mirror. The people watching from behind the mirror were requested to focus their attention on different areas of the body of the subjects walking back and forth. What they found was that if the observers focused on for instance, the subject’s right thumb a measureable change in temperature was recorded by the sensors. This is from a couple of meters away and through a piece of silver coated glass. The more we understand this phenomenon the more we can begin to harness its power and magic.

Another interesting and potentially powerful observation is the difference a realxed smile can make when communicating a message. The body’s parasympathetic system is most accessable around the eyes. If you think of a Mardi Gras or Carnival mask you will have a rough idea of the area where our senses are most connected to that part of us which is open to learning and development. If you, as a presenter, relax this part of your face and communicate with an open and enjoyable expression, it will be much easier for your listeners to take in your message. What do you think happens to their receptivity when you, instead, choose to wear your most serious and judgemental scowl? If you are wondering, take a moment and try out both expressions in front of a mirror. Which face did you find easier to be with?

There are many other ways that we can influence the ease and simplicity of getting our message received and understood by others. If you are interested in learning how, please contact me at kurtlearning@gmail.com .



Kurt Larsson is the CEO of Expanding Understanding an educational consulting company based in Stockholm, Sweden. Expanding U is dedicated to providing Sensational Soft Skills in the form of tools, tips and training to make you a more powerful and understood communicator.

About The Author


I am fascinated with what makes us humans ”tick”, especially when it comes to how we consciously communicate and express ourselves with our body language. My business background is in international sales and sales management, selling everything from automobile tires in Houston, Tx, to retail banking delivery systems in 20 countries. I have graduated from CoachU’s 3 year Coach Training program, been certified as an Extended DISC consultant and become a Certified International Body Harmony Teacher with over 20 years of ”hands-on” experience in bodywork. This rich and varied background combined with over 20 years of being an entrepreneur has blessed me with insights and experiences I never would have noticed in the corporate world. Mainstream business now seems to be waking up to the riches available from more conscious and responsible business practices. Expanding Understanding’s Sensational Soft Skills Toolbox , the books I have written and training I have developed now provide savvy decision makers and their colleagues measurable results and a more restful night's sleep. These tools provide an edge in consciously understanding, deliberately using and profiting from the most powerful communication tool available, our bodies. I look forward to meeting you on this path to mastery in non verbal communication.

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