Being the Expert Consultant and getting paid more for what you know is rapidly declining as a value-added argument. There is just too much information to handle. Sooner or later even the best expert will be proven wrong by either missing something important or ignoring it. Even worse, many will stress themselves and burn out trying to keep up!
What is necessary is a plan to go from the Expert Sales Consultant to Mastering Collaborative Selling. This is where you constantly invite your customer into the same rowboat, while challenging them to row faster, with your help. In short, how can you have more fun and make more money with your customer together, rather than separately? This is how you create more valuable relationships and increased customer loyalty. In this half-day workshop series, you will learn to: